Hello, my name is
Ajit Pal
Digital Marketing &
Social Media Expert
Digital Marketing (Strategy & Management, SEO & Content
Paid Advertising & Performance Marketing
Social Media & Community Management, Email & CRM Marketing)
Branding (Brand Strategy & Management, Design & Creative
Digital Branding & Social Media, Advertising & Promotion
Customer Experience & Engagement)
Video Editing (Motion Graphics & Animation, Video Production & Editing
Content Creation)
Website Designing (UI/UX Design & Front-End Development
Graphic & Motion Design for Websites, Website Maintenance & Optimization)
- ajitpal.designer@gmail.com
- +91-8800413228
- /ajitpal2
About me
I am a results-driven digital marketing professional with expertise in SEO, social media strategy, paid advertising, and content marketing. Passionate about branding and design, I create impactful marketing materials and commercials that enhance brand visibility. With a keen eye for trends and strong analytical skills, I optimize campaigns for maximum engagement and conversions. My ability to listen, ask the right questions, and communicate effectively helps me craft strategies that drive measurable success.
"Turning Ideas into Impact, Commitments into Trust, and Designs into Masterpieces."
I started my career in 2011 with Prakriti Mail Magazine, where I learned that with perseverance, any idea can become a reality. At Printvenue, I refined my time management and leadership skills, ensuring timely deliveries and building trust among my team. My time at Unzag Designs Pvt. Ltd. further enhanced my design expertise, helping me transition from a local approach to a global standard.
Currently, I work as a Social Media Manager at Bora Group, overseeing marketing, branding, digital advertising, and print media across five companies. I handle content creation, video production, and ad campaigns, ensuring impactful brand presence. Additionally, I managed the social media presence of Dr. Neeraj Bora, MLA, and handled promotional materials for Dr. Vivek Bora’s events, including graphics, hoardings, and video content.
As a results-driven digital marketing professional, I specialize in SEO, social media strategy, and paid advertising, crafting high-impact campaigns that maximize brand visibility, engagement, and conversions. My ability to listen, ask the right questions, and analyze trends allows me to create effective marketing strategies that drive measurable success.
What I do
UI/UX Design
"I design intuitive and visually engaging UI/UX experiences that enhance usability and user engagement."
Printing
"I create high-quality print designs that enhance branding with impactful visuals and effective communication."
Illustration
"I create visually compelling illustrations that enhance storytelling, branding, and user engagement."
Video editing
"I craft engaging and high-quality video edits that enhance storytelling, branding, and audience engagement."
Motion Graphics
"I create dynamic motion graphics that bring stories, brands, and ideas to life through engaging animations."
Digital Marketing
"I develop data-driven digital marketing strategies that enhance brand visibility, engagement, and conversions."
Branding
"I create impactful branding strategies that establish strong identities, build trust, and drive audience engagement."
Content Creating
"I craft engaging social media content that boosts brand visibility, audience interaction, and online growth."
Website Devlopment
"I design and develop dynamic WordPress websites that are visually appealing, user-friendly, and optimized for performance."
Skills & Tools
My Experience
Digital Marketing Manager
September 2023- Present ( 1 Year 7 Months)
Bora Group
Sewa Hospital & Research Centre (Healthcare)
Bora Institute of Allied Health Sciences (Education)
Fairstreet India Pvt Ltd (Talent Mobility)
Applination (IT Services)
Revathy Preservation Pvt. Ltd. (Real Estate)
Key Responsibilities at Bora Group
- Social Media Management
- Managed social media for Sewa Hospital, Bora Institute, and Fairstreet.
- Ensured regular posting, increased engagement, and ran ads for better reach.
- Created engaging content related to healthcare, education, and talent mobility.
- Website & IT Maintenance
- Maintained and updated company websites, ensuring smooth performance.
- Handled website coding, fixed errors, and optimized performance.
- IT & HR Support
- Managed biometric attendance for all three companies and provided monthly reports to the accounts department for payroll.
- Assisted with tender applications and other IT-related tasks.
- Data & Cloud Management
- Maintained and updated cloud databases, ensuring secure storage of company data.
- Managed passwords and access control, with oversight from the Managing Director.
- Event & Marketing Coordination
- Worked with third-party social media contractors, providing necessary content and guidance.
- Handled complete social media operations in their absence.
- Analytics & Reporting
- Conducted monthly analysis of SEO, search engine rankings, and social media engagement.
- Provided performance reports to track company growth.
- Hospital Software & Justdial Management
- Maintained billing software, added/deleted doctor entries, and ensured smooth backend operations.
- Managed Justdial data for Sewa Hospital.
Worked tirelessly to ensure smooth IT, social media, and operational efficiency across Bora Group.
Bora Group
Bora Group, based in Lucknow, is a leading conglomerate in healthcare, education, upskilling, IT Services and property development.
- Sewa Hospital & Research Centre – A premier healthcare institution known for quality patient care.
- Bora Institute of Allied Health Sciences – Trains skilled nurses and paramedics.
- Fairstreet – Specializes in upskilling and global job placements, particularly in Germany.
- Revathy Preservation Pvt Ltd – Focuses on sustainable real estate development.
- Applination – Providing advanced IT solutions, specializing in software, cloud, cybersecurity, and AI for business and government digital transformation.
Leadership:
- Dr. Neeraj Bora (Founder) – A medical professional and MLA from Lucknow North.
- Mr. Vatsal Bora (MD) – Drives innovation in education, healthcare, and real estate.
Bora Group is dedicated to empowering communities through quality education, healthcare, and employment opportunities.
Social Media Manager
Dr. Neeraj Bora (MLA, Lucknow North)
Mrs. Bindu Bora
September 2023- Present ( 1 Year 7 Months)
Social Media Management for Dr. Neeraj Bora (MLA)
- Managing Social Media Accounts
- Handled all social media profiles (Facebook, Instagram, Twitter, WhatsApp Business).
- Posted updates on events, anniversaries, and tributes.
- Shared information on Dr. Neeraj Bora’s visits, meetings, and public engagements.
- Content Creation & Posting
- Edited and uploaded videos of his events and interactions.
- Designed and published banners, hoardings, and event posters.
- News & Public Awareness
- Updated news clippings and event highlights on social media.
- Ensured timely and accurate information was shared with the public.
Managed end-to-end social media strategy to enhance engagement and visibility.
- Handled all social media profiles (Facebook, Instagram, Twitter, WhatsApp Business).
- Posted updates on events, anniversaries, and tributes.
- Shared information on Dr. Neeraj Bora’s visits, meetings, and public engagements.
- Edited and uploaded videos of his events and interactions.
- Designed and published banners, hoardings, and event posters.
- Updated news clippings and event highlights on social media.
- Ensured timely and accurate information was shared with the public.
Dr. Neeraj Bora, MLA for Lucknow North (BJP), is a physician, social worker, and founder of Sewa Hospital and the Bora Group of Institutions. With an MBBS from Dr. B.R. Ambedkar Medical College and an MBA from IASE University, he transitioned from the BSP and INC to BJP in 2014. Since winning in 2017 and 2022, he has served as a Whip and Treasurer in the UP Legislative Assembly. Actively involved in social work, he has led the Indian Medical Association, Lucknow, and the International Vaish Federation. Married to Bindu Bora, he remains dedicated to healthcare and public service.
Creative Professional
Freelancing
April 2021 - August 2023 (2 Years 5 Months)
As a freelance creative professional, I specialize in graphic design, social media management, digital marketing, branding, WordPress website development, UI/UX design, and video editing. I create engaging visuals, manage social media strategies, optimize digital marketing campaigns, and develop user-friendly websites. With a focus on branding and UI/UX, I craft seamless experiences that enhance brand identity and user engagement. Additionally, I produce high-quality video content and motion graphics to bring creative ideas to life. My goal is to deliver impactful digital solutions that drive business growth.
SENIOR GRAPHIC DESIGNER
June 2017 - March 2021 (3 Years 9 Months)
I have successfully completed all types of printing projects, including brochures, flyers, posters, T-shirts, logos, books, mobile UI/UX, and packaging. In animation projects, I collaborate with the team—designing characters, elements, backgrounds, and icons—to streamline the animator’s workflow and ensure timely project delivery as per client requirements.
With a global client base, our work maintains an international standard, ensuring it doesn’t appear India-based. Additionally, I was solely responsible for bulk processing, leveraging my experience to develop faster and more efficient workflows for high-volume tasks.
This India-based e-commerce company specializes in project-based jobs, securing clients through Freelancer, Upwork, and other online platforms. With a strong international client base, the company focuses on delivering high-quality, precision-driven creative solutions across various domains.
Key Services
1. Graphic Design
- UI/UX, Brochures, Flyers, Posters, T-Shirts, Logos
- Children’s & Comic Book Illustrations (Cover Design, Line Art, Black & White, Storyboarding)
- Digital Paintings (Oil, Watercolor, Acrylic, Pencil Color, Vector Style)
- Vector & Raster Illustrations
- Character Design (Manga, Classical Art, Shaded Pencil Art, etc.)
- Mobile Game Design (Vector, Pixel Art, Silhouette, Painted Art)
2. Animation & Motion Graphics
- 2D Explainer Videos (Character Animation, Motion Graphics, Whiteboard Animation)
- 2D Cartoon Animation (Traditional, Vector-Based, Typography Animation)
- Animated Logos
With a commitment to creative excellence, the company ensures each project meets global standards, making them a trusted choice for businesses and individuals worldwide.
I consistently received annual increments, reflecting my strong performance, dedication, and contributions to the company’s growth.
SENIOR GRAPHIC DESIGNER
January 2016 - June 2017 (1 Years 6 Months)
I managed all digital printing orders from website sales, ensuring files were properly designed for seamless vendor printing. I oversaw the entire post-press process, including cutting, laminating, and binding, to deliver the best quality to customers. With digital printing contributing 50-60% of total website orders, I played a key role in maintaining efficiency and quality control.
Printvenue.com is a leading online platform in India offering a comprehensive range of personalized products and printing services for both businesses and individuals. Their extensive product line includes business cards, custom polo T-shirts, embroidered caps, and more, catering to various corporate and personal needs. With a user-friendly interface, customers can choose from numerous ready-to-customize templates, simplifying the design process and ensuring a seamless ordering experience. Printvenue.com is committed to delivering high-quality customized products directly to customer’s doorsteps, eliminating the hassles of traditional printing methods. Their dedication to innovation and customer satisfaction has positioned them as a trusted name in the personalized printing industry.
Got promoted to Senior Graphic Designer from Graphic designer
GRAPHIC DESIGNER
October 2014 - December 2015 (1 Years 3 Months)
I specialize in creating print-ready files for digital printing, embroidery, laser engraving, sublimation, stamping, embossing, wooden engraving, and vinyl printing. As the only expert in the company with knowledge across all these segments, I ensure precision and quality in every design, making production seamless and efficient.
I developed a new method for laser wooden engraving that significantly improved engraving quality. This innovation was adopted by the company, leading to increased efficiency and a rise in wooden order frame volume.
GRAPHIC DESIGNER
Prakriti Mail a Monthly Hindi Magazine (Lucknow)
June 2010 - June 2014 (4 Years 1 Months)
I was involved with Prakriti Mail Magazine from the very beginning, handling everything from IT and design issues to magazine layout and production. While the owner, Shri Ashok Manav, had the idea of launching a magazine, I played a key role in making it a reality.
I designed the layout, visuals, and overall look of the magazine, overcoming several challenges in the initial stages. Initially, we outsourced printing, but later, I conducted market research, traveled to Delhi, and procured an office printing machine for in-house production.
From concept to execution, I managed everything, ensuring the magazine was successfully launched and operated smoothly. Today, Prakriti Mail Magazine continues to run successfully, fulfilling the vision we set out to achieve.
Prakriti Mail is a monthly Hindi magazine founded by Shri Ashok Manav Ji, a spiritual guru focused on meditation and self-improvement. His vision was to share his knowledge with a wider audience, leading to the creation of this magazine.
In this project, I handled designing, IT, and technical aspects, while Shri Binnu Ji managed the editorial department, and Shri Neeraj Saxena took care of printing and distribution. Together, we transformed this idea into reality, successfully launching and running the magazine. Though we have since moved on to different ventures, Prakriti Mail continues to thrive.